"The Customer-Focused Selling program not only gave our sales team a methodology for the sales process but a hands-on roadmap that allowed them to effectively execute on sales opportunities. The result has been increased productivity and a new found confidence in dealing with prospects."
John Trimmer, CEO, CallTower
"We targeted our sales training at the partner and director level, to help them learn the necessary selling skills to consistently perform at high levels and to achieve critical business results. We used the Selling Skills Assessment Tool (SSAT) to obtain a quantitative measurement of individual and group selling strengths and possible areas for improvement. The results of the SSAT uncovered potential selling deficiencies within each of the three offices including an overall need to ask more investigative questions and to confirm and gain agreement on the next steps. Armed with this information, our 28 partners and directors were ready for their Customer Focused Sales Training (CFS), focusing in on the key areas for improvement.
The sales tools and training provided by MCG Partners produced consistency on understanding, and even more importantly, executing the five key components of consultative selling. Since participating in the training, we have utilized the knowledge to better understand our clients’ business challenges and to offer targeted solutions. I would recommend this program to all businesses where sales proficiency is of prime importance to their success. We certainly have taken the opportunity to do so ourselves."
Bob Poirier, Chief Operating Officer, Braver P.C.
Customer-Focused Selling™ (CFS)
Improve your team's skills with targeted training.
Your Sales Skills Assessmen Tool™ (SSAT) analysis gives you a solid understanding of where your team stands—and where they need to go. In Customer Focused Selling™ (CFS), they will gain the specific knowledge they need to consistently achieve better sales results.
This is not your typical sales seminar. In a highly interactive, adult learning format, Customer -Focused Selling (CFS) provides all the core competencies needed for effective consultative selling with special emphasis on the particular areas shown by the Selling Skills Assessment Tool (SSAT) to need improvement.
MCG Partners training is uniquely designed to be used every day, not memorized. For every skill taught, there’s an immediate application to a real-world business situation the participants are facing. Your sales team can see the applicability for themselves, and come away from the program ready to put the new learning into action with their own customers and prospects.
Download Frequently Asked Questions -Customer-Focused Selling (CFS)
